How Rewards Work
What Are Rewards?
Rewards are in-app offers available exclusively to customers who have created an account in your Gallus Golf app. They cannot be accessed outside the app.
As an admin, you have full control over how Rewards are created, distributed and redeemed. You can create unlimited rewards and decide exactly who sees them and how they are used.
Common Reward Use Cases
Rewards can be used to drive:
- App downloads and account creation
- Membership and subscription adoption
- Repeat visits and loyalty
- Upsells and targeted promotions
- In-app communication
Reward Audience Options
Rewards can be:
- Available to all customers
- Limited to specific memberships or subscriptions
- Targeted to specific customer segments
- Used as download incentives for new users
Reward Types
Each reward is configured by the action you want the customer to take:
- Redemption-based – redeemed in person (e.g., free bucket of range balls)
- URL Linked – drive traffic to an external link or in-app page (e.g., event registration, early access)
- Content-only – informational, no action required (e.g., wifi details, special announcements)
This flexibility allows you to use Rewards to support acquisition, retention, upsell, and communication!
Videos
User Tutorial Video
User Experience
Step-By-Step
Customers wishing to access Rewards can follow these steps:
- Customer opens your app
- From the home screen, side menu or footer menu, they can tap Rewards (or whatever you have chosen to title it)
- If it's the first time using the App or they are logged out, they are prompted to either create an account or log in.
- Once verified, the available rewards are displayed
- Customer taps a Reward to view details. Depending on the reward action they will see a redemption button, a link button or no button.
- Customer taps Redeem Now button
- A message appears, asking the customer if they're sure they'd like to use the offer now. If yes, tap the checkbox and then tap Redeem
- For multi use Rewards, the customer selects the Quantity before tapping the checkbox and then tapping Redeem
- A timestamp appears with the time the offer was redeemed.
- The customer shows the timestamped Reward to staff at the time of purchase.
- If it is a multiple use reward the customer will be able to view their redemption history until they've used all the rewards available to them.
- DONE! After Redemption
- One-time Rewards move to the Redeemed tab
- Multi-use Rewards show redemption history until all uses are exhausted, then move to the Redeemed tab
Video
Tutorial Video
Setting Up A New Reward
- From the Quick Start Page in your admin dashboard, click Customer Dashboard
- A new tab will open up on the side navigation, click Rewards
- On the Rewards page, click Create and a popup will appear to create your first Reward
- Reward Name
- Displayed to the end user and will be used to identify the Reward (e.g., Free Small Range Bucket, BOGO Drink Special)
- Reward Action
- Redeem - Customer's can redeem in-person (e.g., $5 off their green fee, free small bucket)
- Link - Customer's can open a link or app page to access something (e.g., early access to member-guest sign up)
- Info - Customer's can access information (e.g., wifi password to clubhouse)
- Image
- Add an Image to support the Reward - 2:3 ratio (1620x1080); max size 5MB
- Recommended: Under 1MB for faster load speed
- Description
- Customer-facing details shown on the Reward screen
- TIP: Formatting options are available (bold, lists, italics, etc.)
- Legal
- Optional legal or fine print shown on the Reward screen
- TIP: Legal can be created in this field or in the Description box using italics if you want a larger font size
- Advanced (Sku)
- Optional POS SKU used to match redemptions at checkout
- Click Save to create your Reward
Giving Rewards to Customers
Once saved you have a couple of options; you could Add to Customers or you could close it out and add it as a Download Reward (we'll cover this further down the page).
- On the Rewards page, click Give Reward
- On the ensuing popup, follow the Wizard Steps to give your reward
- Reward
- Adjust the quantity (default is 1)
- Set expiration date or leave empty
- Audience 'who' should receive this reward
- All customers (default)
- Customers with specific active Memberships
- List of email addresses
- Timing
- Apply the reward immediately
- Schedule the reward to be applied at a future date
- Summary
- Review before giving Reward
- Able to apply as a download incentive reward so all future people who download your app will receive this as well
- Hit Save
- The Reward will initially be in a pending state and removed to completed
- You can send a message alerting this group about the applied reward
- You can allow this reward to get applied to customers many times over with different expiration dates, quantities, and customers.
Giving Download Rewards
Rewards need to be created first in order to apply them as a Download Reward.
You can have multiple Download Reward Incentives. Consider trying two and see which one drives the most repeat visits.
Why Use Download Rewards?
Download Rewards are a proven way to:
- Increase app installs
- Encourage first-time visits
- Drive early engagement
You can run multiple download incentives and compare performance.
Video
Tutorial Video
- On the Rewards list, click Download Rewards Tab
- On the next page, click Create
- On the popup, Select your reward
- Reward
- Choose which reward to apply
- Quantity
- Number of uses granted to new users
- Quantity does not appear if you select a Linked or Info based reward
- Expires
- Never: no expiration
- On a specific date: same expiration for all customers
- After interval: expires relative to the app download date:
- Days (e.g., expires 5 days after the customer downloads the app)
- Weeks (e.g., expires 1 week after the customer downloads the app)
- Months
- Years
- Available From / Until Dates (Optional)
- Available from - the first date the download reward is available to new customers.
- Available until - the last date the download reward is available to new customers.
- Hit Save
Pro Tip: Use staggered 'After Internal' expirations (7, 15, 30 days) to encourage repeat visits early in the customer lifecycle.
Deleting A Reward
You can only delete an existing reward if it has not been added to any customers.
Editing A Reward
You can edit Rewards at any time, but be cautious with active Rewards—customers may have already reviewed the details.
- From the Quick Start Page in your admin dashboard, click Customer Dashboard
- On the Customer Dashboard page, click Rewards in the side navigation menu
- Click into the Reward you wish to edit. Update the info and click Save
Remember you can add more customers to a reward at any time. Separating quantity, customers and expiration date allows you to use this reward for as long as you wish. Need to Edit a Customer's Existing Reward? Visit How to Edit or Redeem Customer's Rewards.
Rewards Analytics
High-Level Rewards Analytics
To view the overall Rewards analytics, completed the following steps:
- From the Quick Start Page in your admin dashboard, click Customer Dashboard
- High-level metrics appear on the Dashboard page.
- Customers - Number of customers who have created an account within the app (this includes customers who do not have a subscription or no longer have an active subscription). Click on the analytics card to learn more about that specific metric.
- Rewards - Number of rewards given and number of rewards redeemed. Click on the analytics card to learn more about that specific metric. Click into the rewards to get more specific metrics.
- Memberships - Annual revenue your memberships have generated along with the number of active members. Click on the analytics card to learn more about that specific metric. Click into the membership to get more specific metrics.
- Payments - Revenue of payments received and number of active subscriptions that Click on the analytics card to learn more about that specific metric. View all the payments and subscriptions.
Reward Specific Analytics
To view analytics for a specific reward, complete the following steps:
- From the Quick Start Page in your admin dashboard, click Customer Dashboard
- From the Dashboard, click on the Rewards analytics Card
- On the Rewards page, each reward will appear in a list:
- Click into the specific reward you'd like to see specific analytics:
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