What Are Customers?
Customers are a collection of your customers using your App! When customers create an account through your app they become visible to you under Customers. If necessary, you can also add customers, individually, or through an import.
Filter/Select Customer Capabilities
Filter or select customers and then be able to quickly send a message, give a reward, bulk update records, or export.
Customer App Analytics / Total Value / Rewards Value
- Easily see the value your customers bring to your facility with Rewards ROI and Membership/Subscription Purchases
- View their Last Activity Date (last time they opened the app), number of app sessions (how often they come back to the app) and if Push Notification is enabled
- You can filter off this information under Customers and send pushes, apply rewards and more!

Want to learn about Rewards ROI so you can get a bigger picture of the value of your Customers? Check our
Rewards ROI article.
Customer Analytics
High-Level Customer Analytics
To view the overall Rewards analytics, completed the following steps:
- From the Quick Start Page in your admin dashboard, click Subscriptions.
- High-level metrics appear on the Dashboard page.

- Customers - Number of customers who have created an account within the app (this includes customers who do not have a subscription or no longer have an active subscription). Click on the analytics card to learn more about that specific metric.
- Rewards - Number of rewards given and number of rewards redeemed. Click on the analytics card to learn more about that specific metric. Click into the rewards to get more specific metrics.
- Memberships - Annual revenue your memberships have generated along with the number of active members. Click on the analytics card to learn more about that specific metric. Click into the membership to get more specific metrics.
- Payments - Revenue of payments received and number of active subscriptions that Click on the analytics card to learn more about that specific metric. View all the payments and subscriptions.